15th Annual NY Poetry Festival – July 18-19th, 2026
We’re honored to be a production partner for the 15th annual Poetry Festival on Governor’s Island. Every summer, the New York City Poetry Festival invites poetry organizations and collectives of all shapes and sizes to bring their unique formats, aesthetics, and personalities to the festival grounds, which are ringed with a collection of beautiful Victorian houses and tucked beneath the wide, green canopies of dozens of century-old trees. By uniting the largest community of poets in the country and offering a unique setting for literary activity, the New York City Poetry Festival electrifies arts and literature and brings poetry to new light in the public eye.
The Governors Island ferry is free before noon, or $4 after. The schedule and visitor info can be found at theGovernors Island website. Advance reservations for the outgoing trip are strongly encouraged.
The festival is free and there is no need to register in advance. Further details can be found at the NYC Poetry Festival website.
COLORSxSTUDIOS HQ TONES of NYC – July 7th-9th, 2026
TONES arrives in NYC, taking over our own HQ for a multisensory experience built around sound, connection, and culture.
From July 7–9, we’re opening the doors to our studio for the very first time. Step inside the space where it all happens, connect with the community, and experience three days of music, conversation, and creativity.
Step into the TONES Lobby—a dedicated space to relax, recharge, and connect with the community. Explore our fashion marketplace with Storage, providing the best vintage archives from around the world. Once you’ve bought your threads, head to our Levi’s customisation station to get custom COLORS x Levi’s designs heat pressed onto your clothes.
We have Half Moon in residence, the global cultural platform, rooted in Brooklyn. Bringing their finest selection of DJs to sound track with DJs including Jamesy, Cutbird, Crys Cross, Ken Dollaz, Citizen, Sounds of Reality and many more, hear sounds across hip hop, open format and Caribbean flavours, pick a day that suits!
We also team up with Street Dreams, who present a new exhibition, specifically for TONES of NYC, ‘A Love Letter to the City‘, a gallery exhibition of 10 images that offer an intimate look at NYC through the lens of photographers constantly chasing the beauty in the place they call home. In addition to the exhibition, Street Dreams will be hosting a “photo swap” happy hour for creatives where everyone will have an opportunity to print images from their phones or cameras on high quality paper and swap their work or keep images for themselves.
Photos from: Steve Sweatpants, Monaris, Jive, Dave Krugman, Vuhlandes, Eva Woolridge, Brian First, JN Silva, Kristen White and Flordalis.
This event is 21+ only. Please bring a valid ID. Entry is not guaranteed and will be on a first-come, first-served basis, so we recommend arriving early. Enjoy complimentary drinks courtesy of Ballantine’s (21+ only. Please drink responsibly.)
Operating Hours Tuesday, July 7: 12PM – 4PM Wednesday, July 8: 12PM – 4PM Thursday, July 9: 12PM – 4PM
GRAND CENTRAL YOYO ART EXHIBIT – JUNE 20TH – JULY 12TH, 2026
MINISO and YOYO present the New York YOYO ART exhibition featuring 50 giant 5-foot sculptures on June 20th. Celebrating the beauty of daily life, this inspiring showcase blends creativity into the rhythm of the city, softly awakening our appreciation for life’s small moments of happiness.
June 20th, 2026 – July 12th, 2026 Time(s): 10AM – 5PM Location: Grand Central’s Vanderbilt Hall®
Hannah Montana 20th Anniversary Pop-Up – Mar 28-29th, 2026
To celebrate the upcoming “Hannah Montana 20th Anniversary Special” streaming March 24 on Disney+ and Hulu, Maybelline New York and Disney Branded Television are teaming up to bring fans the ‘Best of Both Worlds’ with an immersive pop-up experience open in New York March 28–29th.
Exactly 20 years after the iconic Disney Channel series debuted and defined a generation, fans will step inside one of the most unforgettable closets in pop culture history: Hannah’s legendary glam closet. Inspired by the show’s signature fashion and transformation moments, the activation reimagines the beloved TV set as a real-world destination.
The immersive space will look and feel like Hannah’s iconic closet, with interactive Maybelline glam stations where fans can take home beloved products to recreate bold, stage-ready beauty looks with Maybelline must-haves. After they grab their glam goodies, guests can strike a pose in the ultimate Polaroid photo moment, creating instant, shareable content worthy of a pop star.
This limited-time experience celebrates 20 years of Hannah Montana’s impact, blending nostalgia, beauty, and fan-fueled glam just in time for the anniversary special on Disney+ and Hulu.
Date/Time: Saturday, March 28: 11AM- 7PM Sunday, March 29: 10AM-7PM
196 VODKA SELTZER KONBINI BACKROOM EXPERIENCE – MAR 27TH, 2026
196 Vodka Seltzer is bringing a taste of Tokyo nightlife to NYC with its immersive Konbini Backroom experience on March 27th from 7-11PM. Guests will step into a traditional Japanese convenience store stocked with crave-worthy snacks and sips before discovering a hidden door that leads to a secret backroom party inspired by Tokyo’s electric club scene. The night will feature a special DJ set from electronic-pop and viral sensation Rebecca Black, delivering some bold dance-floor-ready energy. Throughout the experience, guests can enjoy -196’s premium, fruit-forward vodka seltzers in Lemon, Strawberry, Peach, and Grapefruit, making this a one-night-only cultural crossover celebrating Japanese vibes and seltzer season.
Must be 21+
Entry will be granted on a first-come, first-served basis as capacity allows. We’ll continue welcoming guests throughout the evening as space becomes available.
14th Annual NY Poetry Festival – July 12-13th, 2025
We’re honored to be a production partner for the 14th annual Poetry Festival on Governor’s Island. Every summer, the New York City Poetry Festival invites poetry organizations and collectives of all shapes and sizes to bring their unique formats, aesthetics, and personalities to the festival grounds, which are ringed with a collection of beautiful Victorian houses and tucked beneath the wide, green canopies of dozens of century-old trees. By uniting the largest community of poets in the country and offering a unique setting for literary activity, the New York City Poetry Festival electrifies arts and literature and brings poetry to new light in the public eye.
The Governors Island ferry is free before noon, or $4 after. The schedule and visitor info can be found at theGovernors Island website. Advance reservations for the outgoing trip are strongly encouraged.
The festival is free and there is no need to register in advance. Further details can be found at the NYC Poetry Festival website.
Hempstead House Art Reception and Fair – Feb 8-9th, 2025
Presented by the Sands Point Preserve Conservancy and Ripple Creative, the Fine Art Fair at Hempstead House features over 20 independent artists from various mediums including painting, sculpture, photography, and multimedia installations. As visitors take in and have the opportunity to purchase works of some of the region’s finest artists, they will also have the opportunity to spend time inside Hempstead House, the summer residence of the Guggenheims. The exhibit will host a ticketed opening on Saturday, February 8th, from 5pm-7pm in the historic Tudor-style Gould-Guggenheim Estate Hempstead House at the Sands Point Preserve. Enjoy wine and light bites, “first dibs” to purchase artwork, and the opportunity to meet the artists at this intimate gathering before the exhibition is open to the public. We hope to see you there!
Come see us at their popup sign making booth in Brooklyn at 4th Avenue and St. Marks Place from 7am–4pm to make cheering on your favorite runner a breeze, get some fun race fan swag, AND enter to win $500!
On October 26th from 11am to 7pm, Grand Central’s iconic Vanderbilt Hall transforms into Tokyo in NYC! In partnership with Japan’s Tokyo Metropolitan Government (TMG) and Tokyo Convention & Visitors Bureau (TCVB), the public is invited to a free, one-day adventure into Tokyoite culture from food and beverage to experiences and entertainment. Featuring immersive activities like a karaoke challenge, calligraphy workshop, and Yukata dressing and photo-op from the Kimono House, as well as Samurai sword demonstrations, traditional stage performances, and arts and Roblox exhibits – come say hi to the NYCEVENTPRO team and join us in enjoying a little bit of Tokyo’s vast and unique culture!
We’re heads over bows excited to be supporting one of our favorite clients and event partners, Popup Agency, in launching the HeyTea x Sandy Liang pop-up event that’s guaranteed make #NYFW 2024 a little sweeter.
Come see us at one of our pop-up locations to try HeyTea’s exclusive new flavor inspired by Liang herself and snag some limited-edition merch. The HeyTea and Sandy Liang mobile pop-up truck will be serving teas (and lewks) in various locations around Manhattan from Sunday September 8th through Tuesday, September 10th. Find locations and more details on HeyTea’s Instagram.
